Mr. Peanutbutter

Mr. Peanutbutter is one of the main characters from the Bojack Horseman series.

A native of the Labrador Peninsula in Canada, Mister Peanutbutter was raised in the countryside as the runt of the litter with his parents and grandma, free of the world's cold touch. Submerged in a saccharine and comfortable sugar bowl where the motto was "Nothing bad ever happens in the Labrador Peninsula", PB grew with the expectation the world was just as light. During a trip to Hollywood, he wandered off against his wife Katrina's objections and stumbled onto the set of Untitled Horsin' Around Ripoff. With his charisma and natural ability, Mister gained the public's favor, taking the role from Vincent D'Onofrio. Money and second rate fame ensued with the newcomer PB helming what henceforth would be called Mr. Peanutbutter's House.

Growing at the shade of the much more famous BoJack Horseman, PB quickly took to being famous, even if he preferred to be a good sport about it, contrasting BJ himself whom he gradually started idolizing and view as a peer in the industry, admiring his work even if he constantly failed to get most of the scorn thrown his way by the horse.

Appearance
Mr. Peanutbutter is a male Labrador Retriever. He is five years younger than BoJack, despite looking much younger. He has yellow fur, a brown nose, a slim and muscular build. According to model sheets, he is 6 ft tall.

He always wears a grey V-neck t-shirt and aviator sunglasses, usually propped on his head, with light blue pants with white lines going down the sides, orange high-top sneakers, and two wristbands, a brown one and a neon green one, on his left wrist.

In 2007, he wore a blue and red "Swan Dutch" hat, a black t-shirt with a design on the front that included a dog skull over crossbones with the words "Fetch, Sit, Stay" in it, grey-blue acid-washed jeans, olive green sneakers, and three bracelets, a pink, red, and neon green bracelet respectively, on his left wrist.

In the 90s he had a tuft of wavy hair. On Mr. Peanutbutter's House, he wore a dark blue collared button-down shirt with a 90s-esque geometric yellow, purple, and teal pattern on it, light blue jeans, brown belt, and white sneakers with Velcro straps.

Personality
Mr. Peanutbutter's demeanor is constantly energetic, nice, cheerful, kind, and playful. In short, he is "a dog seen from the point of view of a cat person." Not only is he constantly positive, but he is also a bonehead who has difficulty understanding metaphors or puns.

This causes him to crack jokes that instead of being funny, just make people scratch their heads.

He can also be described as a "man-child," as he is BoJack's age but still acts like a twenty-something-year-old party animal.

Despite their rivalry, he cares a great deal about BoJack's opinion and admires him for his work on Horsin' Around. He is always trying to reach out to BoJack and be his friend. BoJack finds this annoying and always shoots Mr. Peanutbutter down, although that never stops Mr. Peanutbutter from trying to befriend BoJack.

A life of success, wealth, and fame have meant he has never faced any real challenges or have to make difficult decisions, leaving him almost completely inept in the real world.

However, he is not as dumb as he might be letting on, as stupidity is part of his persona and a result of his naivety, and he can at times show hidden depth. In Let's Find Out, Mr. Peanutbutter reveals to BoJack he knows he's mean to him and doesn't like him.

He tells BoJack "all I ever wanted was to be your friend, and you treat me like a big joke."

He was also the first person to intervene when BoJack, high on opioids, started strangling Gina to death, saying sternly "Ok that’s enough!" and pulling BoJack off of her with two other crew members when everyone else either did nothing or filmed the incident.

He also dislikes change, as he didn't want Diane to go to Cordovia.

He can be very headstrong and heavily opinionated at times especially in a heated argument to the point of being borderline defensive. Despite Diane constantly voicing her dislike of them, Mr. Peanutbutter constantly tries to impress her with grand gestures because he's scared she'll get bored of him and leave like his previous wives.

There are also traces of nihilism in him, believing "the key to being happy is to just distract yourself with unimportant nonsense until you eventually die."

This may be an explanation to his impulsive behavior, along with his blissful ignorance, which he may use to avoid actually confronting his problems and handling negative situations—or changing as a person to solve them.

An example of the latter trait is in Higher Love when Mr. Peanutbutter assumes if he just walks around Los Angeles a job opportunity will just simply come to him, and cheerfully ignores the fact he and Diane may lose their house as PB Livin' went bankrupt. Diane even outright says this to him, advising him to actually go to auditions, and get a new agent.

His biggest flaw seems to be that he does not listen, especially to his wives. He doesn't seem to take into mind their individual personalities and needs. This is showcased in Mr. Peanutbutter's Boos, where he didn't listen to Katrina when she begged him to not leave her alone at the party. Also, in After the Party and What Time Is It Right Now, where he upsets and angers Diane by giving her big gestures and gifts which she tells him countless times throughout their relationship she doesn't like.

In Mr. Peanutbutter's Boos, he thinks this is why all his relationships fail and why his exes went from fun and happy to bitter and mean—but Diane tells him it's because he dates young women, and they just grow up while he continues to act like a "man-child" who places all the responsibilities, including himself, on them, which tires them and leads them to ending their relationship with him.

His high energy, unpredictability, impulsiveness, and inability to actually listen makes him rather exhausting when it comes to relationships. Diane tells him he can either date older women or grow up, both options sir which he isn't too thrilled about.

Mr. Peanutbutter shows the latter problem, after he cheats on Pickles by sleeping with Diane—and he asks her to break the news to Pickles, which Diane rightfully refuses to do. Mr. Peanutbutter ends up proposing to Pickles, instead of telling her the truth, setting the cycle of all his failed marriages back in motion.

In Surprise!, after he takes advice from Diane, who was pretending to be his house’s thermostat, Mr. Peanutbutter makes more of an effort to talk less and listen more while trying to reconcile with Pickles. Whenever she said something, Mr. Peanutbutter would stop himself from verbally replying, only responding to what Pickles says by nodding his head, and replied verbally when Pickles wanted an answer from him on how to make things right.

Trivia

 * Mr. Peanutbutter was originally going to be BoJack's agent with a Shaft-like personality; being cool, smooth-talking, and easygoing. A horse named Honeybucket would have filled his current role as a 90s TV actor and Diane's boyfriend.
 * Mr. Peanutbutter was also originally going to be a Golden Retriever.
 * He drives a Maserati Quattroporte.
 * His license plate is "Good Boy" (stylized as G00D B0Y).
 * One quote from Season 1 suggests Mr Peanutbutter is a nihilist, - The universe is a cruel, uncaring void. The key to being happy isn't a search for meaning; it's to just keep yourself busy with unimportant nonsense and eventually, you'll be dead.
 * He also spouts more nihilistic quotes in "It's You" before and after his brother's surgery to remove a potentially fatal twisted spleen. After his brother's successful surgery, Mr. Peanutbutter gleefully states the whole experience taught him that "None of this matters!"
 * Mr Peanutbutter loves honeydew, while BoJack hates it.
 * "BoJack Kills" reveals Mr. Peanutbutter wears red boxer-briefs with a hotdog print.
 * Beside his love for tennis balls, he hates the game tennis because he gets angry how nobody ever catches the ball.
 * Like real life dogs, he can't eat chocolate (it's poisonous to them), watch fireworks or listen to loud noises (dogs have sensitive ears). He also doesn't like baths and gets scared when there are strangers in his yard.
 * Mr. Peanutbutter is Canadian.
 * In BoJack Kills, Mr. Peanutbutter says he and Diane “are like five big fights away from a divorce." The two do indeed have five arguments up until What Time Is It Right Now.
 * In Old Acquaintance, Mr. Peanutbutter gets angry at Diane when she insists he talks to Captain Peanutbutter, due to him acting weird, questioning if she thinks she knows his brother better than him and just because she has a bad family doesn't mean everyone else does.
 * In Commence Fracking, Mr. Peanutbutter confronts Diane due to the latter publishing GurlCroosh articles against Mr. Peanutbutter being pro-fracking for his governor campaign, as Diane is anti-fracking. Diane says she won't publish it if he drops out of the race, and when he refuses, saying publishing the article will embarrass them and she always has to air her “dirty laundry” when someone disagrees with her.
 * She states she doesn't want Mr. Peanutbutter to be governor, because she thinks he would be bad at it. She then publishes her article, which leads to the two throwing and breaking their computers and a coffee mugs, and Mr Peanutbutter pins Diane to the wall as the two struggle against one another. The two then engage in passionate “angry sex.”
 * In Thoughts and Prayers, the two argue on MSNBSea about gun control, and in the next scene they can be heard having “angry sex” again behind a closed door.
 * In Underground", Diane gets angry at Mr. Peanutbutter due to his fracking causing their home to collapse into a sinkhole.
 * Finally, in What Time Is It Right Now, Diane gets upset when Mr. Peanutbutter builds her Belle-Room (a giant room filled with books like the library the Beast gave Belle in Beauty and the Beast) that's she dreamed of having as a little girl, claiming that it was her own fantasy and she hates big gestures (as also seen in After the Party). Mr. Peanutbutter in return gets angry for trying to do something nice for her and claims he does big gestures because he's scared she'll get bored of him and leave like his previous wives, Katrina and Jessica.
 * After they calm down, Diane says she thinks their marriage is like a magic eye poster, as at first glance, it's messy and doesn't make sense, but if you squint hard enough, everything lines up. However, Diane says she so tired of squinting, and breaks down crying, as Mr. Peanutbutter looks upset, as an implication their marriage has failed.